The NicheFinder Sprint

Find Your Ideal Consulting Niche, Without the Months of Guesswork

Most new consultants waste months (or even years) stuck in niche purgatory.

They tweak their LinkedIn bio. They take on whatever work comes their way, hoping a pattern will emerge.

They try to "figure it out as they go."

And then, one day, they realize…

They’re spread too thin, or struggle to stay booked.

They’re attracting clients who don’t value their expertise.

They’re still unsure what they really want to be known for.

The truth is, guessing your way to a niche doesn’t work.

Some consultants struggle to choose a niche from the start — others have been consulting for years but still feel like they haven’t truly nailed it.

Either way, without a clear, validated niche, it’s harder to attract the right clients, charge what you’re worth, and build a sustainable business.

If you’re serious about consulting, you need a niche that is:

Aligned with your expertise (so you can deliver high-impact work)

Sought after by the right clients (so you don’t have to chase business)

Proven to be viable before you sink months into testing

That’s exactly what the NicheFinder Sprint does. And we do it together.

What is the NicheFinder Sprint?

The NicheFinder Sprint is a weeklong, high-touch process designed to help you land on a viable, profitable, and sustainable consulting niche — without wasting months of trial and error.

This isn’t a theoretical exercise.

This is structured introspection, strategic brainstorming, and detailed viability analysis, all in just one week.

What makes this different

Unlike generic niche coaching, I don’t just ask you what you “love doing” and call it a day.

Instead, we:

Triangulate your ‘genius zone’ to make sure we’re only considering ICPs you’re uniquely qualified to wow.

Pressure-test multiple Ideal Client Profiles (ICPs) together — so you don’t commit to a flimsy one.

Leverage AI-powered analysis to surface high-potential ICPs you may not have even considered.

Use my proprietary "Goldilocks" GPT-o3 model to evaluate ICPs against 12 critical viability factors.

Get aligned on your best-fit niche together — so you don’t have to make the call alone.

Support you beyond the sprint with 30 days of Direct WhatsApp Access, Lightbulb Sessions, and Pivot Assurance (a follow-up session after 30 days).

By the end, you’ll walk away knowing exactly who you should be targeting and why—and with a plan to validate your niche in the market.

Who This Is For

This sprint is for you if:

✅ You’re new to consulting and overwhelmed by all the possible directions.

✅ You’ve landed 1-2 clients but feel scattered and unfocused.

✅ You’re taking whatever work comes your way instead of attracting the right people.

You’ve been consulting for years but still don’t feel like you have a clear, specialized niche.

If you’re tired of guessing, tweaking, and repositioning, this sprint gives you clarity fast, so you can finally move forward with confidence.

How It Works:
A Weeklong, 3-Session 1:1 Sprint

The NicheFinder Sprint is a structured process designed to bring clarity and confidence to your niche decision, fast.

Sprints start every Monday and finish by Friday - you pick the week that works best for you.

Over three private working sessions, we’ll work together to:

Uncover your Zone of Genius — what sets you apart and the transformation you create.

Identify and refine your strongest Ideal Client Profiles (ICPs).

Use my proprietary Goldilocks o3 Model to pressure-test your niche options.

Select the best-fit, high-viability ICP and create a real-world market validation plan.

At the end of our sprint, you’ll walk away with a clear, decisive niche, a market validation strategy, and confidence in your positioning. Finally.

Post-Sprint Support:
Stay Supported as You Validate Your Niche

30-Day Direct WhatsApp Access — so you’re not alone while testing your niche.

Lightbulb Sessions — access to a clients-only calendar for 20-minute 1:1 pop-up sessions to process market validation insights and ‘a-ha!’s as they come.

Pivot Assurance — if after 30 days of validation something isn’t clicking, we do a 30-minute troubleshooting session to refine your approach.

Investment & What’s Included

The NicheFinder Sprint
Investment: $2,450**

**Payment installments available at purchase


3 private working sessions (75 min each)

Proprietary GPT-powered analysis of your genius zone and potential ICPs

Goldilocks o3 Model evaluation (12 viability factors)

Customized Market Validation Plan

30-day Direct WhatsApp access for real-time support

Lightbulb Sessions — on-demand 1:1 Zoom check-ins

Pivot Assurance: 30-minute follow-up session at 30 days

Session recordings & worksheets for future reference

This is an investment in clarity that saves you months, maybe years, of trial and error.

Instead of struggling through endless repositioning, you’ll walk away with a validated niche and a clear action plan to build momentum immediately.

Just a few spots are available each month. I keep this sprint limited and focused so I can be fully immersed in your niche search alongside you.

Next available start dates:
April 7, April 14, April 21, April 28, May 5

What past Sprinters have said

“The saying "you can't do heart surgery on yourself" is always true. Wes' subtle cues as we explored helped me find my way through a terrain I was lost in by myself. And his categorization of a key concept helped me place-find quicker and with purpose. Highly recommend.
- Brand Marketer, 25 YOE, <5 yrs solo consulting

“I had started doing this myself, but super helpful to have a more organized framework and set of prompts. And the accountability/deadline + thought partner to work through it with. Plus investment of cash to make sure I put in enough to really maximize the investment.”
-
Product Strategist, 20 YOE, serial entrepeneur

“I feel like each step of the process was valuable because it was necessary to go through the motions of articulating all those details in order to come to a better understanding of my niche. Beyond that, I think the final step was particularly insightful; it was helpful to see all the characteristics of each ICP broken down like that.
- User Researcher, 15 YOE, new solo consultant

Stop second-guessing your niche.

Get clarity, confidence, and a clear path forward.


Available April start dates:
April 7, April 14, April 21, April 28, May 5