âPaint Their Painâ
ChatGPT Prompt
Instructions
Copy/paste entire prompt in red below into ChatGPT
Update bold text to match your ideal client (ICP) and spend a few minutes writing 3-4 sentences describing the problem and pain of your ideal client
Ensure model is set to ChatGPT 4-o or ChatGPT O1
Press Enter
Read through the 5 analogies
- Which one most vividly conveys what your client is experiencing?
- Which could you imagine yourself describing in a conversation?Underwhelmed? Tell it so!
- E.g. â#1 and #2 seem a bit cliche. Could you try again.â
If youâd like, ask it to generate an image of your favorite. (Warning: ChatGPTâs DALL-E image generation isnât great, yetâŠ)
Remember - these analogies are meant to be tools to help you talk about your ideal clientâs pain in a way thatâs emotionally resonant.
Prompt:
My ideal consulting client is [an early-stage tech founder.]
Their biggest problem is {that they have way too much on their plate. This is expected given their role, but it doesn't make it any easier. They have pressures facing them from every direction (board, employees, family, leadership team, customers) and those pressures change everyday. Attempts to balance these types of pressures on their own haven't worked because there's always more work to do. It feels like something's gotta give.]
You are a genius visual designer, well attuned at coming up with visual analogies that incite empathy and emotion. Provide 5 ideas for a visual analogy that would help paint this pain triage in a way that would tell my potential clients that I understand their struggle. You donât need to provide a graphic for each. Iâm just looking for some options for visual analogies. Feel free to ask me follow-ups to help you come up with options.
Sample output
Your output may vary in structure and format.
That is the nature of AI/LLM tools.
The output below was returned using ChatGPT model 4-o in January 2025
Here are five visual analogies tailored to resonate with early-stage tech founders facing this overwhelming pressure:
1. The Juggling Act with Too Many Balls
Analogy: Theyâre a juggler in the center of a crowd, trying to keep too many balls (board, employees, customers, leadership, family) in the air. Each ball demands attention, and as new ones are tossed in, the risk of dropping them all grows.
Visual: A juggler with wide eyes and a strained expression, surrounded by a chaotic mix of balls labeled with their pressures, some mid-air, some already falling.
2. The Spinning Plates
Analogy: Their role is like spinning plates on sticks. Each plate represents a different demand (board, team, family, customers), and theyâre constantly running between them to keep the plates from falling. The more plates they try to balance, the harder it becomes to avoid disaster.
Visual: A founder running frantically between tall poles, trying to keep plates from crashing, while new plates are handed to them from all directions.
3. The Atlas Strain
Analogy: Like Atlas, theyâre carrying the weight of the world on their shoulders. But instead of a single globe, itâs a tangled mass of smaller spheres (team needs, investor goals, family time, product launches) that shift unpredictably, making it nearly impossible to stay steady.
Visual: A figure hunched over, straining under a chaotic mass of spheres, with each labeled for a specific pressure, some wobbling dangerously close to falling off.
4. The Overloaded Backpack
Analogy: Theyâre hiking up a steep mountain (building their company), but their backpack is overloaded with boulders representing different pressures. Each step gets harder, and without help to redistribute the load, they risk collapsing before they reach the summit.
Visual: A hiker struggling under a massive, overstuffed backpack, sweating and stumbling as they climb, while new boulders are added mid-journey.
5. The Drowning Octopus
Analogy: Theyâre like an octopus in a stormy sea, trying to use their arms to solve everything at onceâsteering the ship (leadership), catching fish (customers), plugging leaks (problems), and holding on for dear life (family). But the waves keep crashing, and theyâre running out of arms.
Visual: A frantic octopus in rough waters, with arms stretched to their limit trying to manage too many tasks, while storm clouds loom above and waves batter their ship.
Do any of these hit the right emotional chord? Or should we explore a different direction, like solutions-focused imagery or a more optimistic tone?
You said:
#1 and #2 seem a bit cliche - could you come up with some others?
ChatGPT said:
ChatGPT
Got it, letâs push beyond the typical! Here are a few fresh ideas that tap into the overwhelming chaos and constant shifting demands your ideal clients face:
1. The Circus Tightrope Walker
Analogy: Theyâre walking a tightrope high above the ground, trying to keep their balance while carrying a long, overloaded pole. On one end are weights labeled âBoardâ and âInvestors,â and on the other are âTeamâ and âFamily.â The wind (unexpected challenges) constantly shifts direction, making it harder to stay steady.
Visual: A tightrope walker teetering precariously, their pole bending under the weight, with gusts of wind swirling around labeled with unexpected demands.
2. The Ticking Bomb Factory
Analogy: Their role feels like being in a factory full of ticking time bombs. Each bomb represents a demandâteam, customers, board, familyâand theyâre racing to defuse them before they explode. But as soon as they finish one, another starts ticking faster.
Visual: A chaotic workshop with a founder frantically defusing a bomb while surrounded by others, each with countdown timers showing different urgencies.
3. The Puzzle with Missing Pieces
Analogy: Theyâre trying to solve an intricate puzzle (their company), but the pieces keep changing shape, and some are missing. Every time they think theyâre making progress, new pieces (unexpected demands) are dumped on the table, and the picture keeps shifting.
Visual: A founder staring at a table covered in mismatched puzzle pieces, some labeled with pressures like "Leadership" or "Investors," while a clock ticks ominously in the background.
4. The Bending Bridge
Analogy: Their role is like being a bridge holding everything together. On one side is the leadership team and employees, on the other are investors and customers, and underneath is the foundation of their family. As the weight of expectations grows, the bridge starts to bend dangerously close to breaking.
Visual: A bridge sagging under a heavy load, with each group labeled and the founder standing in the middle, straining to keep the structure intact.
5. The Overloaded Chessboard
Analogy: Their work life is like a chessboard where theyâre playing against multiple opponents (board, team, investors, family) at the same time. Each one has their own strategy, but they only have one king (themselves) to move around the board. They canât make enough moves fast enough to win every game.
Visual: A chessboard with multiple games overlapping, pieces toppling over as the founder frantically moves their king between boards.
These aim to feel a bit more original while still evoking the chaos and strain your clients are under. Let me know if any resonate, or if we should dig even deeper!
You said:
I like these - can you generate a couple of image options for #2?
ChatGPT said:
Hereâs a visual interpretation of the chaotic workshop analogy for #2! Let me know if youâd like to adjust any details or explore another direction.
2/2
You said:
Can you make a visual of "The Overloaded Backpack" one please? And make the founder female.
ChatGPT said:
ChatGPT
Hereâs the visual representation of the âOverloaded Backpackâ analogy with a female founder. Let me know if thereâs anything youâd like to tweak or enhance!